Hate social media but realize your audience needs a way to find you before they buy?

Build a Wildly Authentic, Ubiquitous Personal Brand

(Without ever Logging into Social Media)

*Or learning new tech, spending hours creating content or managing a team.

Hate social media but realize your audience needs a way to find you before they buy?

Hate social media but realize your audience needs a way to find you before they buy?

Grow your audience exponentially

Grow your audience exponentially

(Without ever Logging into Social Media)

*Or learning new tech, spending hours creating content or managing a team.

What if there was a way for you to be everywhere on social without it costing you time, sanity or a big team budget. Seriously. No matter what social platform your followers are on, imagine being there to greet them with content they find meaningful and moving.

And yet, you’re almost never actually on social media (unless you want to be). And all this cross-platform ubiquity takes less than 2 hours of your time per month. That includes prep, shooting and revisions.

You can’t be a thought leader or innovator if you never have time to think.

All changemakers need time to rest and let ideas connect. To work on their business instead of in it. Or to just stop working and rejuvenate on free days.

You’re not a marketer.

Testimonials

TASNEEM NOOR

TASNEEM NOOR

“Pat is an exceptionally good listener and helped me go deeper, and articulate my ideas with even more clarity and passion. He has a way with putting you at ease and just letting you shine. Doing the recording sessions was genuinely fun, easy, and insightful. And seeing the final product made me go. “wow! I said that?” I have gotten the same feedback from others saying, “Your posts are hitting the mark everytime!” Pat always made sure to give clear directions to make the technology, logistics, super simple and easy. “
Jenna

JENNA

“As soon as I heard about this offer, I knew I had to jump on it. I’ve always dreamed of having a consistent presence on social, but didn’t know how I’d make the time.

What blew me away was what a great director and interviewer Patrice is! He really drew the best out of me and made sure I was showing up like a million bucks.

Best part? My family and I went off to Italy for a month, but I knew all that content would keep rolling out on schedule, working on my behalf! Best feeling ever.”

Jessica

JESSICA

“Pat and his team help you capture the core of your messaging and turn it into bite size videos and static graphic posts that your audience (and those new to your audience) can easily digest while they get to know you. The videos were such a great way to showcase my personality, my philosophy, and my working style in a way that the written word simply doesn’t convey. Several people reached out to me to tell me that the videos spoke to them and really got them thinking. And that’s a lot given I speak to lawyers!

If you’re trying to add video and visually stimulating content to your marketing repertoire, I’d definitely recommend Impact Clips. I’m now completely spoiled and would not want anyone else editing my videos!”

Veronica

VERONICA

“By nature, I’m really not a lover of social media, but of course I’m fully aware of the benefits it can bring to business these days. As such, I tried to embrace it, but really struggled to stay consistent. That’s where ImpactClips comes in. They made what was a time consuming, painstaking process for me fun. Working ‘interview style’ for the recording with Pat allows me to simply talk about what I’m passionate about, and he and his team take care of the rest — clipping, editing, making the posts look pretty, copy writing and scheduling. I review everything before publishing and voilà! Something I dreaded is now something I really enjoy — how great is that?!”

Here’s what most people try before they come to us

HIRING A COPYWRITER

Cost:

Time:

Authenticity:

Sounds good in theory, but even the ones that charge 5 figures a month can’t quite nail your authentic voice so you sound like… everyone else. Either they don’t have an eye into your day-to-day practice (which is where goose-bump inducing stories come from) or they require so much of your time to communicate those stories that you’re overwhelmed anyway. And did we mention that the good ones cost a full-time salary even when they’re super part time? Plus copywriters can’t be you on video. So there’s that.

HIRING A TEAM IN-HOUSE

Cost:

Time:

Authenticity:

Okay, so you’re committed. But if you hire folks that truly get it and are equipped with both the skills and mindset to genuinely take this off your plate, you’ll need to cough up at least a full time salary (reality check: make that several since there’s no magical Unicorn that can do it all and actually be good). This is the holy grail IF (and only if) you find the right people. And those people ain’t cheap – you’re looking at a minimum of $160K/year.

HIRING A SOCIAL MEDIA AGENCY

Cost:

Time:

Authenticity:

Slick graphics and gorgeous Instagram grids. It sounds brilliant in theory and it makes you feel all profesh. But it takes all the authenticity out of it. You come across as big but kinda… detached. It removes your audience’s ability to deeply connect with you and become attached, which kinda defeats the purpose, no?

HIRING CONTRACTORS

Cost:

Time:

Authenticity:

You’re scrappy and entrepreneurial, so you cobble together a team of overseas contractors that you now have to manage (or hire a project manager to manage). But they all still depend on you for the ideas and topics because no one knows your stuff the way you do. So again, you’re caught with the psychic burden of ideating endless content. Which distracts you from biz dev or rest – both of which are crucial to successful scaling.

DOING IT YOURSELF

Cost:

Time:

Authenticity:

Constantly thinking up creative, interesting content requires bandwidth that most business owners need elsewhere. Unless you adore marketing, this isn’t a skillset that comes naturally to you. Most folks tend to oscillate between cookie cutter easy-to-produce content and wildly authentic but impossible-to-sustain content and their inconsistency kills progress. And that’s not counting the fact that every single platform has different aspect ratios, video length and character limits – so there are endless edits required to meet all the conflicting criteria.

Stop trying to do it all. Because you really don’t have to.

INTRODUCING IMPACT CLIPS™

Cost:

Time:

Authenticity:

You know that if thousands of people more per year got to know you and your brand better, it would translate into the kind of growth you’re currently dreaming of.

And for this to happen, you’d need them to fall in love with what you’re about and what makes you perfect for them.

Know how you do this?

You create content that makes THEM feel smart, understood, safe and celebrated.

So yeah, it’s YOU talking, but the content is all about what THEY need, want and love.

This gives them a reason to quote you, share your wisdom, be a hero to their own friends and families and feel like you contributed to their success.

All this BEFORE they work with you officially.

Want an audience that buys from you? You need to have a combination of consistency, authenticity and depth. We know this because we’ve already helped hundreds of other entrepreneurs dial in their messaging in an audience-centric way (which works even better when you’re pitching the press).

Testimonials

PRASHA DUTRA

“I am so excited to have honed in on the sales process, organized my content flow, and created something predictable after years of struggling. Thank you, Geeta Nadkarni and the team for this life-changing experience”

JAYME HERNANDEZ

“I went live using your PATH method. Got a call booked and the same day have a new client. Three out of three. Previously, 3 sales would have been $2,160 in revenue. With IWI, 3 sales = $12,000. Just do what Geeta and team say. #itundoubtedlyworks”

GREER CALLENDER

“Just wanted to hop on and share that I closed a sale today using the IMPACT sales process for a service unrelated to coaching! Pain, bliss, more bliss, testimonials… it worked like a charm.”

Make Your Client 85% More LikelyTo Buy From You*

*According to Forbes, after watching a product or a service video, consumers are up to 85% more likely to buy it.

Wanna know why?

Because video helps create a more intimate experience. People can feel you and your brand better and can relate, person-to-person. Your customers all want the same thing: they want to feel smart, understood, safe and celebrated.

And when you put out content that they can binge that gives them all of that, it dramatically shortens your sales cycle and removes the friction that comes from unanswered questions.

So ask yourself 2 simple questions:

Are the marketing methods you’re currently using meeting your ideal clients’ needs?
If an existing client referred you, have you put out enough snackable, binge-worthy content that’s easy to find and that will help a new prospect feel smart, understood, safe and celebrated?
Ads, DMs and direct mail may help grab folks who are ready to buy in the moment, but are terrible as a referral tool because they aren’t searchable and disappear the second you stop spending.

How to automate being real

Our founder, Geeta Nadkarni, learned this the hard way. Her followers LOVED her straight-talking, irreverent but vulnerable style. And no copywriter/ marketing agency/ lead gen specialist could quite nail it no matter how much we paid them or trained them.

Then we realized what we were doing wrong. We were trying to remove Geeta from the process when really, what we needed was a more efficient way to capture her essence and then multiply it.

Pat, Geeta’s husband and our Head of Operations, realized that part of what made Geeta’s presence so warm was because it always felt like she was talking to someone real – and she was – because he was usually behind the camera, nodding or asking deeper questions to draw out insights.

So he designed a process that allowed Geeta to show up and answer deep, juicy, interesting questions that her audience cared about and then have it all packaged, polished and uploaded without her ever having to touch a thing.

It worked!

All of a sudden, we were able to nail authenticity AND depth AND consistency.

Think about it – could anyone other than Gary Vee do what he does? What you need is what Gary has – a super skilled team that’s better than he is at the mechanics of everything that goes into putting his message online.

You need a team that takes on all of the execution – from ideation to final posting and analytics and turns that into a simple interview process that you look forward to and not something you need to psych yourself up for.

There’s always a real, warm, well-prepared human who has researched your topic and will ask you specially formulated questions to draw out your genius. You don’t have to nail it in a single take (that’s what our editing team is for) and if you don’t quite express it, that same real human will ask follow up questions until what you mean to say is crystal clear.

It’s a process unlike anything you’ve experienced before.

Because it was designed by a team that has spent a decade studying, teaching and coaching messaging. And it was created as a solution to our own founder’s scaling headaches.

How to automate being real

Our founder, Geeta Nadkarni, learned this the hard way. Her followers LOVED her straight-talking, irreverent but vulnerable style. And no copywriter/ marketing agency/ lead gen specialist could quite nail it no matter how much we paid them or trained them.

Then we realized what we were doing wrong. We were trying to remove Geeta from the process when really, what we needed was a more efficient way to capture her essence and then multiply it.

Pat, Geeta’s husband and our Head of Operations, realized that part of what made Geeta’s presence so warm was because it always felt like she was talking to someone real – and she was – because he was usually behind the camera, nodding or asking deeper questions to draw out insights.

So he designed a process that allowed Geeta to show up and answer deep, juicy, interesting questions that her audience cared about and then have it all packaged, polished and uploaded without her ever having to touch a thing.

It worked!

All of a sudden, we were able to nail authenticity AND depth AND consistency.
Think about it – could anyone other than Gary Vee do what he does? What you need is what Gary has – a super skilled team that’s better than he is at the mechanics of everything that goes into putting his message online.

You need a team that takes on all of the execution – from ideation to final posting and analytics and turns that into a simple interview process that you look forward to and not something you need to psych yourself up for.

There’s always a real, warm, well-prepared human who has researched your topic and will ask you specially formulated questions to draw out your genius. You don’t have to nail it in a single take (that’s what our editing team is for) and if you don’t quite express it, that same real human will ask follow up questions until what you mean to say is crystal clear.

It’s a process unlike anything you’ve experienced before.

Because it was designed by a team that has spent a decade studying, teaching and coaching messaging. And it was created as a solution to our own founder’s scaling headaches.

4 Reasons Most Business Owners Generally Fail To Build Brands They’re Proud Of (and how to guarantee you actually do)

REASON 01

They Make It About Themselves

Insecurity leads to inauthenticity. Too many business owners are so busy projecting perfection (or oversharing in a way that isn’t audience-centric), they make it impossible for their followers to emotionally attach to them.

REASON 02

They Create Cookie Cutter Content

They copy other influencers or follow downloaded editorial calendars and end up with generic content that feels kinda embarrassing to create and never really scratches their itch to share what matters.

REASON 03

They’re Inconsistent

The content they do create is deeply thought out and wildly authentic but impossible to sustain on a regular basis, so they don’t stay front and center when someone finally becomes ready to buy.

REASON 04

They Think It's A Discipline Thing

They haven’t yet realized that a founder’s job during expansion is to step outside the business and work more on the direction of the company or on innovation and rejuvenation. Trying to do it all is a form of self sabotage. You have to find the right “who” to take things off your plate instead of constantly trying to fit one more “how” into your calendar.
Burnout doesn’t happen when you do too much. It happens when you do too much of the wrong things.

Testimonials

LISA DI DOMENICO​

LISA DI DOMENICO

“I closed 5 clients in the last two months (of 8 calls). And I closed another 3 yesterday alone. Geeta, your methodology for attracting clients (messaging and the spectrum of readiness) as well as call structure is pure magic.”
ADRIANE DELLORCO​

ADRIANE DELLORCO

“I am no longer wasting time and energy trying to figure out what to do and how to do it, doubting myself along the way. I now have a plan, a method and #itisworking. I just made 4 sales, at over ten times more than I’ve ever sold anything for before in my life. And one of my clients just said my program was the best investment she made in her herself ever.”
NEETA JAIN​

NEETA JAIN

“This week, it rained clients.

4 clients signed up in the last 7 days.

Best week ever!”

Introducing IMPACT CLIPS™ - deep support for deep content

When we work together, here’s what you do:

Look Good

Wear something fabulous, powder your nose and use great lighting.

Answer questions

Just talk to a real human being who will interview your genius out of you.

Review

Watch us nail it on the first try. It’s easy to make any changes you want.

What you DON’T DO

Brainstorm content

Our proprietary process pulls your genius out of you

Shoot, edit, upload

That’s our job. You just do you.

Learn all the new things

We adjust our questions and process based on the latest

Manage a team

You show up, you shine, you’re done!

Deal with tech snafus

#notyourproblem You’ve got better and higher uses for your time

What We Do

Planning

Our messaging experts ask you questions that unlock your genius and showcase your best work.

Filming

All you need is an hour, a computer (or a cellphone), a good mic and great light. We handle the rest.

Editing

You never have to worry about rambling with our snappy edits that distill your wisdom. We add your brand colours, a catchy title to each clip, adjust the captions and slap your logo! Boom!

Scheduling

Our team takes on the heavy lifting of all the uploading, scheduling and publishing your content.

Analyzing

Our analytics team learns from your audience’s behaviour and optimizes the timing, type and style of your posts.

How It Looks

So what does all of this cost?

Usually if you were to take on the full implementation in-house with a team that actually had the skills, talent and mindset to do it all properly, you’d be looking at a minimum of $160K/year USD. Possibly double that. We have clients who have paid as much before coming to us.

Instead, you get rates that leave room in your budget to fuel expansion. Here’s how to ensure your messaging is on point and leaves your audience wanting to engage and begging for more.

½ DAY DEEP DIVE MESSAGING SESSION

5 hour session (with homework)

You get:
Our goal is to make sure you’re crystal clear on your ideal clients and what will make them feel smart, understood, safe and celebrated. We also want to pull out the core elements that place you head and shoulders above your competitors. This is deep work that will not only make your Impact Clips™ content sing, but it will help you fall in love with your brand in a whole new way. Clients love taking their insights back to their team so everyone can play from a place of strength instead of constantly feeling like their efforts aren’t enough.

$5000 one time fee

Cliptastic™ guarantee:

If by the end of your session, you’re not totally satisfied with your experience, you get a full refund.

Quarterly

$9,500/quarter

$500 one-time setup fee

Six Month

$16,000/6 months

$500 one-time setup fee

(save $4,400)

Selltastic™* (value $1500):

Customized integration plan between Impact Clips and your existing sales process

Annual
(best value)

$30,000/year

No setup fees

(save $9,800)

Selltastic™* (value $1500):

Customized integration plan between Impact Clips and your existing sales process

3 months of Talking Points™** (value $300/m)

Selltastic™ is an implementation plan where we examine your current sales process and connect it seamlessly to your Impact Clips™ marketing plan. We’ll create touchpoints that your sales team can use to build trust faster, answer objections before they come up, qualify, shorten the sales cycle, differentiate, and display your positioning.

We also want to create synergy between your sales process and marketing so we’ll teach your sales team to gather information about prospects, and what the market wants and bring it back to you so you can create Impact Clips™ that speak directly to your audience’s most current needs and thoughts. So content generation is fed by sales activities.This takes the guesswork out of what we should create our marketing content around – and it puts your clients firmly in the content generation seat.

Content becomes SEO searchable so it can draw in more qualified leads over time as well. This essentially creates a quasi-automated system that naturally shifts content away from founder-centric to client-centric.

Talking Points™ is a bite-sized weekly email that includes storytelling tips, best practices, business innovation strategies and juicy tidbits to spark innovation and share with your audience to keep them coming back for more. Feed your intellect snacks that nourish you, your organization and your client base and never run out of things to say when you record your Impact Clips™. Designed for busy entrepreneurs who love to learn by busy entrepreneurs who love to learn.

Testimonial

Need help ordering or have questions?

Impact Clips™ is for you if:

Impact Clips™ is NOT for you if:

Our CLIPTASTIC™ 60-day Money Back Guarantee*

Spending money online is a risk these days and we get it. We believe so fiercely in our ability to do quality work, that we can boldly take on ALL the risk. We want to make sure you’re 100% satisfied with your Impact Clips™ so, you have 60 days from the time we deliver you the first round of Clips to get a full and unconditional refund. No hoops to jump through, no hard feelings. It will be in writing in our contract, so you can rest easy. Obviously, to keep it fair, if you request a refund you’re implying that what we produced is both unusable and unredeemable, so you cede the right to use any of the materials we created for you including video, audio, written and graphics.

Frequently Asked Questions

Questions people asked before saying “Yeah, baby!!” to Impact Clips
We guarantee that the biggest return you’ll get on this investment is your time. And it’s not just the time, it’s your headspace. Creating quality daily content is an incredible drain on your energy and it prevents you from working “on” your business and recognizing opportunities for scale and new markets (or free days for rest and rejuvenation). Give us 2 hours per month and automate your consistency, authenticity and depth. We also guarantee
You can opt to work with Geeta Nadkarni who founded our parent company and who has helped hundreds of subject matter experts pick their niche, deeply understand their ideal client and make millions in the process. She will work with you in a half-day deep dive (with some follow up since distillation requires time). This is an additional $5K USD investment that’s well worth it since she will not only help you get crystal clear on what you want to say, but also develop customized “buckets” of content to make it easier than ever for you to meet your prospects at various points in their buying journey. If you’d like to book this, simply mention it in your application.
Short answer: not a chance. Part of our onboarding process involves creating a series of templates that are custom to your brand’s look and feel. We usually have 2-4 templates that you approve and we cycle between them so there’s variety on your feed. And this is of course, just the visual aspect – the best part about our process is that it’s your actual voice, your words with your unique expressions quirks and intonations. We’re not ghostwriting you. It is you. Consistent, deep and authentic you. That’s how you build a personal brand.
Yup. That’s what the second hour each month is for. You get to review the entire month’s worth of content in one go. No unpleasant surprises. You can request changes or revisions, but you’ll see that we’ll nail more than 80% the very first time.
We take one week to finish your first round of content. Then you get to review and approve content. Once we get the green light and schedule the posts, we’ll go ahead and book your next call so we stay ahead of the posting schedule and never skip a day.
This is the best part. It’s quick (yet deep). Plan about 60-90 mins to fill out our worksheets. This is a one-time thing. It’s actually where you’ll get access to the proprietary P.A.T.H. Method® that has helped our coaching clients make millions. It will help you get profoundly clear on your true niche, your ideal clients and the transformation your products and services create. This alone is worth the first month’s fee. Beyond that, we’ll send you a calendar link to book the first filming session. And our invoice, of course. We have clients who have signed up and had their first filming session within 48 hours.
Short notes and distillations from Geeta’s voracious reading and learning habits. Talking Points™ give you food for thought in terms of storytelling tips and best practices and innovations within your organization as well as juicy tidbits to share with your audience on social, so THEY feel smarter and keep turning to you for more. Let us do the reading and send it all to you in one bite-sized weekly email.
There may be others out there that provide some version of what we do. Most of them will require you to provide a LOT more labour – either conceptualizing or providing timestamps for captions or taking on the posting yourself. Oh, and not a single one of them is owned by a company that specializes in messaging that makes money. No one else can offer you our proprietary P.A.T.H. Method® to help you go deeper and capture your authentic voice.
That’s a heck yes! And you don’t even need to give us the timestamps! Have footage of yourself speaking on stage or giving a presentation where you dropped a bunch of gold? Just send us your raw video files and we’ll pull out the truthbombs. It’s an awesome way to use older content and broadcast the essence of your personal brand.
When clients make referrals we discount their subscription by a percentage of the new client’s fee. For clients who plan on making lots of referrals, we’re happy to arrange an affiliate deal, so we’ll not only create your content for free, but pay you when you send us referrals.
You do! It’s your face, your voice, your brand. You get all the raw footage to repurpose as you please. So, if a new social platform is launched next month, or you want to repurpose some of the videos we made as ads, you can absolutely reuse and repurpose all of the content we’ve created for you without paying us another penny.
Because ads (and DMs and direct mail) aren’t searchable. When someone refers you, there’s no way for the new prospect to binge your deeply authentic content. We aren’t against running ads – they’re a great jump start or a way to add momentum. Any good ads manager will tell you that having quality organic content for people to Google and explore will bring your cost per client acquired down significantly. If you don’t care about rising ad costs and are satisfied with your lead quality and quantity, Impact Clips might be optional, but if you want to improve your ROAS, having high quality, evergreen, organic content is the way to protect yourself from all the constant algorithm changes. Plus, with platforms tightening up privacy policies, having a more distilled, clear message is pretty much the only way to call out fans and buyers from the vast sea of prospects.
Make a list of the top 5 people whose personal brands you admire. Are they on social? From Elon Musk to Oprah – in today’s world just having a website isn’t enough. You need to give folks bite-sized, learnable, snackable content that makes them feel smarter. It allows them to be the hero and feel more in control of their lives and a hero to their loved ones. There’s a formula for becoming a beloved household name and it’s NOT about lording your expertise over your audience. It’s about helping them feel validated, understood, safe and celebrated. Having a team that truly understands the mechanics of powerful, client-centric persuasion guide you so that you don’t do that thing your insecurity wants you to do (“act smart”) will make every minute you put into building your personal brand pay dividends. Ultimately, the most beloved brands are those that make the customer feel like the expert. We’d love to help you do that.
All the results referenced in our client success stories are our personal results or those of our most exceptional clients. We’re not implying you’ll you’ll automatically have the same results – yours will be different. Most people who buy ANY online program or course get little to no results. Examples are to give you a sense of what is possible based on what our clients have accomplished. Your results will vary and depend on many factors. All business entails risk as well as massive and consistent effort and action. If you’re not willing to accept that, please DO NOT attempt to work with us.
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