Hate social media but realize your audience needs a way to find you before they buy?
Hate social media but realize your audience needs a way to find you before they buy?
Grow your audience exponentially
Grow your audience exponentially
(Without ever logging into social media)
(Without ever
logging
into social media)
*Or learning new tech, spending hours creating content or managing a team.
*Or learning new tech, spending hours creating content or managing a team.
What if there was a way for you to be everywhere on social without it costing you time, sanity or a big team budget?
Seriously. No matter what social platform your followers are on, imagine being there to greet them with content they find meaningful and moving.
And yet, you’re almost never actually on social media (unless you want to be). And all this cross-platform ubiquity takes less than 2 hours of your time per month. That includes prep, shooting and revisions.
What if there was a way for you to be everywhere on social without it costing you time, sanity or a big team budget? Seriously. No matter what social platform your followers are on, imagine being there to greet them with content they find meaningful and moving.
And yet, you’re almost never actually on social media (unless you want to be). And all this cross-platform ubiquity takes less than 2 hours of your time per month. That includes prep, shooting and revisions.
Give us 2 hours per month. Get 30 days of content for Facebook, LinkedIn, TikTok, Instagram, YouTube and Twitter
No brainstorming, scripting, editing, uploading or team building required.
You’re not a marketer.
- Social media marketing represents a learning curve that doesn’t excite you.
- You understand that an online presence that truly communicates the depth of your caring for your clients is going to create the kind of growth that isn’t currently available to you.
- You feel excited about what a solid content strategy could do for your business; you know that if you nail it, you could really accelerate things and grow fast.
- You want a process that does what it promises. That brings stability instead of asking it of you. Something that genuinely adds output without requiring too much of your time and energy. Something that scales.
- To create the kind of scale you seek, you’ve realized you need a way to speak to customers at all the various points in the buying cycle (not just when they’re ready). And you don’t want to have to hire staff to do it one-by-one.
- Your sales team wants more inbound leads rather than having to constantly drum up interest with outreach.
- Your sales team wants leads (people who are a good fit AND who show interest) instead of merely prospects (who are a good fit)
Testimonials
TASNEEM NOOR
“Pat is an exceptionally good listener and helped me go deeper, and articulate my ideas with even more clarity and passion. He has a way with putting you at ease and just letting you shine. Doing the recording sessions was genuinely fun, easy, and insightful.
And seeing the final product made me go. “wow! I said that?” I have gotten the same feedback from others saying, “Your posts are hitting the mark everytime!” Pat always made sure to give clear directions to make the technology, logistics, super simple and easy. “
JENNA
“As soon as I heard about this offer, I knew I had to jump on it. I’ve always dreamed of having a consistent presence on social, but didn’t know how I’d make the time.
What blew me away was what a great director and interviewer Patrice is! He really drew the best out of me and made sure I was showing up like a million bucks.
Best part? My family and I went off to Italy for a month, but I knew all that content would keep rolling out on schedule, working on my behalf! Best feeling ever.”
JESSICA
“Pat and his team help you capture the core of your messaging and turn it into bite size videos and static graphic posts that your audience (and those new to your audience) can easily digest while they get to know you.
The videos were such a great way to showcase my personality, my philosophy, and my working style in a way that the written word simply doesn’t convey. Several people reached out to me to tell me that the videos spoke to them and really got them thinking. And that’s a lot given I speak to lawyers!
If you’re trying to add video and visually stimulating content to your marketing repertoire, I’d definitely recommend Impact Clips. I’m now completely spoiled and would not want anyone else editing my videos!”
VERONICA
“By nature, I’m really not a lover of social media, but of course I’m fully aware of the benefits it can bring to business these days. As such, I tried to embrace it, but really struggled to stay consistent. That’s where ImpactClips comes in.
They made what was a time consuming, painstaking process for me fun. Working ‘interview style’ for the recording with Pat allows me to simply talk about what I’m passionate about, and he and his team take care of the rest — clipping, editing, making the posts look pretty, copy writing and scheduling. I review everything before publishing and voilà! Something I dreaded is now something I really enjoy — how great is that?!”
Here’s what most people try
before they come to us:
HIRING A COPYWRITER
Cost:
Time:
Authenticity:
Sounds good in theory, but even the ones that charge 5 figures a month can’t quite nail your authentic voice so you sound like… everyone else. Either they don’t have an eye into your day-to-day practice (which is where goose-bump inducing stories come from) or they require so much of your time to communicate those stories that you’re overwhelmed anyway. And did we mention that the good ones cost a full-time salary even when they’re super part time? Plus copywriters can’t be you on video. So there’s that.
HIRING A TEAM IN-HOUSE
Cost:
Time:
Authenticity:
Okay, so you’re committed. But if you hire folks that truly get it and are equipped with both the skills and mindset to genuinely take this off your plate, you’ll need to cough up at least a full time salary (reality check: make that several since there’s no magical Unicorn that can do it all and actually be good). This is the holy grail IF (and only if) you find the right people. And those people ain’t cheap – you’re looking at a minimum of $160K/year.
HIRING A SOCIAL MEDIA AGENCY
Cost:
Time:
Authenticity:
Slick graphics and gorgeous Instagram grids. It sounds brilliant in theory and it makes you feel all profesh. But it takes all the authenticity out of it. You come across as big but kinda… detached. It removes your audience’s ability to deeply connect with you and become attached, which kinda defeats the purpose, no?
HIRING CONTRACTORS
Cost:
Time:
Authenticity:
You’re scrappy and entrepreneurial, so you cobble together a team of overseas contractors that you now have to manage (or hire a project manager to manage). But they all still depend on you for the ideas and topics because no one knows your stuff the way you do. So again, you’re caught with the psychic burden of ideating endless content. Which distracts you from biz dev or rest – both of which are crucial to successful scaling.
DOING IT YOURSELF
Cost:
Time:
Authenticity:
Constantly thinking up creative, interesting content requires bandwidth that most business owners need elsewhere. Unless you adore marketing, this isn’t a skillset that comes naturally to you. Most folks tend to oscillate between cookie cutter easy-to-produce content and wildly authentic but impossible-to-sustain content and their inconsistency kills progress. And that’s not counting the fact that every single platform has different aspect ratios, video length and character limits – so there are endless edits required to meet all the conflicting criteria.
Stop trying to do it all. Because you really don’t have to!
INTRODUCING IMPACT CLIPS™
IMPACT CLIPS™
Cost:
Time:
Authenticity:
Start with a half day messaging session. Then give us 2 hours each month. One hour to answer questions on your topic and one hour to review the finished Clips. All protected by our Cliptastic™ money back guarantee.
You know that if thousands of people more per year got to know you and your brand better, it would translate into the kind of growth you’re currently dreaming of.
And for this to happen, you’d need them to fall in love with what you’re about and what makes you perfect for them.
Know how you do this?
You create content that makes THEM feel smart, understood, safe and celebrated.
So yeah, it’s YOU talking, but the content is all about what THEY need, want and love.
This gives them a reason to quote you, share your wisdom, be a hero to their own friends and families and feel like you contributed to their success.
All this BEFORE they work with you officially.
Want an audience that buys from you? You need to have a combination of consistency, authenticity and depth.
We know this because we’ve already helped hundreds of other entrepreneurs dial in their messaging in an audience-centric way (which works even better when you’re pitching the press).
Testimonials
PRASHA DUTRA
“I am so excited to have honed in on the sales process, organized my content flow, and created
something predictable after years of struggling. Thank you, Geeta Nadkarni and the team for
this life-changing experience”
JAYME HERNANDEZ
“I went live using your PATH method. Got a call booked and the same day have a new client. Three out of three. Previously, 3 sales would have been $2,160 in revenue. With IWI, 3 sales = $12,000. Just do what Geeta and team say. #itundoubtedlyworks”
GREER CALLENDER
“Just wanted to hop on and share that I closed a sale today using the IMPACT sales process for a service unrelated to coaching! Pain, bliss, more bliss, testimonials… it worked like a charm.”
Make Your Client 85% More LikelyTo Buy From You*
Wanna know why?
Because video helps create a more intimate experience. People can feel you and your brand better and can relate, person-to-person. Your customers all want the same thing: they want to feel smart, understood, safe and celebrated.
And when you put out content that they can binge that gives them all of that, it dramatically shortens your sales cycle and removes the friction that comes from unanswered questions.
So ask yourself 2 simple questions:
Are the marketing methods you’re currently using meeting your ideal clients’ needs?
If an existing client referred you, have you put out enough snackable, binge-worthy content that’s easy to find and that will help a new prospect feel smart, understood, safe and celebrated?
Ads, DMs and direct mail may help grab folks who are ready to buy in the moment, but are terrible as a referral tool because they aren’t searchable and disappear the second you stop spending.
How to automate being real
Our founder, Geeta Nadkarni, learned this the hard way. Her followers LOVED her straight-talking, irreverent but vulnerable style. And no copywriter/ marketing agency/ lead gen specialist could quite nail it no matter how much we paid them or trained them.
Then we realized what we were doing wrong. We were trying to remove Geeta from the process when really, what we needed was a more efficient way to capture her essence and then multiply it.
Pat, Geeta’s husband and our Head of Operations, realized that part of what made Geeta’s presence so warm was because it always felt like she was talking to someone real – and she was – because he was usually behind the camera, nodding or asking deeper questions to draw out insights.
So he designed a process that allowed Geeta to show up and answer deep, juicy, interesting questions that her audience cared about and then have it all packaged, polished and uploaded without her ever having to touch a thing.
It worked!
All of a sudden, we were able to nail authenticity AND depth AND consistency.
Think about it – could anyone other than Gary Vee do what he does? What you need is what Gary has – a super skilled team that’s better than he is at the mechanics of everything that goes into putting his message online.
You need a team that takes on all of the execution – from ideation to final posting and analytics and turns that into a simple interview process that you look forward to and not something you need to psych yourself up for.
There’s always a real, warm, well-prepared human who has researched your topic and will ask you specially formulated questions to draw out your genius. You don’t have to nail it in a single take (that’s what our editing team is for) and if you don’t quite express it, that same real human will ask follow up questions until what you mean to say is crystal clear.
It’s a process unlike anything you’ve experienced before.
Because it was designed by a team that has spent a decade studying, teaching and coaching messaging. And it was created as a solution to our own founder’s scaling headaches.
How to automate being real
Our founder, Geeta Nadkarni, learned this the hard way. Her followers LOVED her straight-talking, irreverent but vulnerable style. And no copywriter/ marketing agency/ lead gen specialist could quite nail it no matter how much we paid them or trained them.
Then we realized what we were doing wrong. We were trying to remove Geeta from the process when really, what we needed was a more efficient way to capture her essence and then multiply it.
Pat, Geeta’s husband and our Head of Operations, realized that part of what made Geeta’s presence so warm was because it always felt like she was talking to someone real – and she was – because he was usually behind the camera, nodding or asking deeper questions to draw out insights.
So he designed a process that allowed Geeta to show up and answer deep, juicy, interesting questions that her audience cared about and then have it all packaged, polished and uploaded without her ever having to touch a thing.
It worked!
All of a sudden, we were able to nail authenticity AND depth AND consistency.
Think about it – could anyone other than Gary Vee do what he does? What you need is what Gary has – a super skilled team that’s better than he is at the mechanics of everything that goes into putting his message online.
You need a team that takes on all of the execution – from ideation to final posting and analytics and turns that into a simple interview process that you look forward to and not something you need to psych yourself up for.
There’s always a real, warm, well-prepared human who has researched your topic and will ask you specially formulated questions to draw out your genius. You don’t have to nail it in a single take (that’s what our editing team is for) and if you don’t quite express it, that same real human will ask follow up questions until what you mean to say is crystal clear.
It’s a process unlike anything you’ve experienced before.
Because it was designed by a team that has spent a decade studying, teaching and coaching messaging. And it was created as a solution to our own founder’s scaling headaches.
4 Reasons Most Business Owners Generally Fail To Build Brands They’re Proud Of (and how to guarantee you actually do)
REASON 01
They Make It About Themselves
Insecurity leads to inauthenticity. Too many business owners are so busy projecting perfection (or oversharing in a way that isn’t audience-centric), they make it impossible for their followers to emotionally attach to them.
REASON 02
They Create Cookie Cutter Content
They copy other influencers or follow downloaded editorial calendars and end up with generic content that feels kinda embarrassing to create and never really scratches their itch to share what matters.
REASON 03
They’re Inconsistent
The content they do create is deeply thought out and wildly authentic but impossible to sustain on a regular basis, so they don’t stay front and center when someone finally becomes ready to buy.
REASON 04
They Think It's A Discipline Thing
They haven’t yet realized that a founder’s job during expansion is to step outside the business and work more on the direction of the company or on innovation and rejuvenation. Trying to do it all is a form of self sabotage. You have to find the right “who” to take things off your plate instead of constantly trying to fit one more “how” into your calendar.
Burnout doesn’t happen when you do too much.
It happens when you do too much of the wrong things.
Burnout doesn’t happen when you do too much.
It happens when you do too much of the wrong things.
Testimonials
LISA DI DOMENICO
“I closed 5 clients in the last two months (of 8 calls). And I closed another 3 yesterday alone. Geeta, your methodology for attracting clients (messaging and the spectrum of readiness) as well as call structure is pure magic.”
ADRIANE DELLORCO
“I am no longer wasting time and energy trying to figure out what to do and how to do it, doubting myself along the way. I now have a plan, a method and #itisworking.
I just made 4 sales, at over ten times more than I’ve ever sold anything for before in my life. And one of my clients just said my program was the best investment she made in her herself ever.”
NEETA JAIN
“This week, it rained clients.
4 clients signed up in the last 7 days.
Best week ever!”
Introducing IMPACT CLIPS™ - deep support for deep content
Here’s what you do:
Deep Dive
Record
Review
Meanwhile, here’s everything we take off your plate:
What We Do
Planning
Our messaging experts ask you questions that unlock your genius and showcase your best work.
Filming
Editing
Scheduling
Analyzing
How It Looks
So what does all of this cost?
Usually if you were to take on the full implementation in-house with a team that actually had the skills, talent and mindset to do it all properly, you’d be looking at a minimum of $160K/year USD. Possibly double that. We have clients who have paid as much before coming to us.
Instead, you get rates that leave room in your budget to fuel expansion. Here’s how to ensure your messaging is on point and leaves your audience wanting to engage and begging for more.
½ DAY DEEP DIVE MESSAGING SESSION
5 hour session (with homework)
- Clear language around what you do and how you do it.
- Clear language around your differentiators and what makes choosing you safer and more powerful for clients.
- There’s a window where urgency is high. Learn how to identify those points for your clients and take advantage of them.
- Identifying celebrations - internal and client-focused - to build a culture that creates freedom for the founder.
Our goal is to make sure you’re crystal clear on your ideal clients and what will make them feel smart, understood, safe and celebrated. We also want to pull out the core elements that place you head and shoulders above your competitors.
This is deep work that will not only make your Impact Clips™ content sing, but it will help you fall in love with your brand in a whole new way. Clients love taking their insights back to their team so everyone can play from a place of strength instead of constantly feeling like their efforts aren’t enough.
$5000 one time fee
Cliptastic™ guarantee:
Quarterly
$14,400/quarter
$500 one-time setup fee
- 30 days of hassle-free social media content per month * 3 months
- Cliptastic™ guarantee
Six Month
$24,000/6 months
$500 one-time setup fee
(save $4,500)
- 30 days of hassle-free social media content per month * 6 months
- Cliptastic™ guarantee
Selltastic™* (value $1500):
Customized integration plan between Impact Clips and your existing sales process
Annual
(best value)
$36,000/year
No setup fees
(save $20,000 - get 5 months free)
- 30 days of hassle-free social media content per month * 12 months
- Cliptastic™ guarantee
Selltastic™* (value $1500):
Customized integration plan between Impact Clips and your existing sales process
3 months of Talking Points™** (value $300/m)
Selltastic™ is an implementation plan where we examine your current sales process and connect it seamlessly to your Impact Clips™ marketing plan. We’ll create touchpoints that your sales team can use to build trust faster, answer objections before they come up, qualify, shorten the sales cycle, differentiate, and display your positioning.
We also want to create synergy between your sales process and marketing so we’ll teach your sales team to gather information about prospects, and what the market wants and bring it back to you so you can create Impact Clips™ that speak directly to your audience’s most current needs and thoughts. So content generation is fed by sales activities.This takes the guesswork out of what we should create our marketing content around – and it puts your clients firmly in the content generation seat.
Content becomes SEO searchable so it can draw in more qualified leads over time as well. This essentially creates a quasi-automated system that naturally shifts content away from founder-centric to client-centric.
Talking Points™ is a bite-sized weekly email that includes storytelling tips, best practices, business innovation strategies and juicy tidbits to spark innovation and share with your audience to keep them coming back for more. Feed your intellect snacks that nourish you, your organization and your client base and never run out of things to say when you record your Impact Clips™. Designed for busy entrepreneurs who love to learn by busy entrepreneurs who love to learn.
Impact Clips™ is for you if:
- You want to be ubiquitous but not need to put in more than 2 hours per month.
- You dislike social media personally but understand that your audience needs a way to find you and research you.
- You make at a minimum $40K/month and are in expansion mode.
- You don’t want to take on the burden of having to find, hire and manage a social media team who will come to you with problems and questions.
- You want a polished, personal brand without spending hours on social media or losing your sanity creating and formatting and uploading content.
- You see the value of finding a skilled “Who” (operator) who will actually take all the implementation off your plate rather than “delegation” where you have to troubleshoot and micromanage folks who may have raw skills but not the correct mindset or impulse to take the initiative.
- You want a proven way to grow the know-like-trust factor with your audience and reduce friction during the sales phase.
- You don’t consider yourself a marketer and want more time to focus on what you do best (or resting!) but don’t want to sacrifice audience-building.
- You understand the value of establishing a presence with your audience over time and all the compounding benefits to your brand (speaking engagements, media opportunities, referrals, book deals, collaborations, etc).